Reflecting the new energy in East Midtown, two main luxurious names are coming to 500 Park Ave. at East 59th Avenue, which consists of the 11-story former Pepsi-Cola constructing and a 40-story apartment tower.
Vera Wang signed a 26,708 square-foot workplace lease, transferring uptown from East twenty sixth Avenue. The style designer can have workplace and showroom house on your complete fifth flooring and a part of the seventh flooring.
In the meantime, Portuguese-founded luxurious furnishings and inside equipment model Frato will launch its first New York retailer with 4,641 sq. toes at road stage on the 59th Avenue nook.
JLL’s Cynthia Wasserberger, Frank Doyle and Michael Pallas represented the owner within the Vera Wang lease. Savills’ Jeff Peck, Daniel Horowitz and Christopher Foerch repped the tenant.
Frato was repped by Sinvin’s Peter Weisman whereas the owner was repped by Ripco’s Gene Spiegelman and Cushman & Wakefield’s Michael Azarian and James Ariola.
